I’m the sole UX Writer at my company. It’s a position I love: creating content guidelines, teaching basic principles to designers, drafting plans for future improvements. But it can get lonely sometimes. Even if you have the best team in the world, when you’re the person focusing on one specific…

As a small (and mighty) UX writing team, we have to be particularly intentional about the projects we work on. Sometimes, that means prioritising quick tasks that ensure the company adheres to changes in legislation. Other times, it’s working on long-term projects, like a brand spanking new design system that…

I’ve had the privilege of speaking to UX writing communities around the world. One of the most interesting and exciting parts for me is learning about the different communities’ unique challenges. Lately though, it’s the similarities that made me stop and think. …

What you see in the photo above is a joint maneuver of a submarine and a stealth aircraft. This is the story of invisible microcopy. Whether you’re working with wireframes, designed screens, or post-development screenshots, when you’re writing the microcopy you’re usually working with screens from the main flow. This…

Microcopy challenges and solutions for products serving diverse segments — We talk a lot about developing a strong voice and expressing it consistently; writing content that addresses our users’ pain and terminology that resonates and garners trust. But what’s a UX writer to do when we must connect with two very different audiences? In fintech, this comes up a lot…

What you say matters, and how you say it can make all the difference By Jasmine Probst and Susan Blue Anyone who works in content knows it’s hard enough to get a team aligned on the right voice, let alone when multiple people are writing for the same product. And writing with the same voice while adjusting tone makes that even harder. We…

UX Writers like to talk about how to say something, but how often is just as important. The first email address I ever set up was Yahoo, and now the account basically functions as a junk mail repository. …

A mini-series about crafting your UX writing portfolio with minimal effort and maximized outcome. — This part of the series will touch more upon how I structured my portfolio because the look and feel of it are totally up to you. (You can choose from all the open-source fonts at Google Slides and also pick the matching colours to make your cases stand out.

I’m currently working through an MFA in Creative Writing, and a big focus is about how writing can help the community. Obviously the power of stories has been talked to death. Writing has the power to help people escape, to make them feel connected, to show them a different way…

The UX industry is in a weird place. Mammoth companies are laying off thousands of people, UX-ers are learning how to work in smaller teams, and the future of tech feels uncertain. So if you’re looking for your first UX writing role, the situation can feel daunting. It’s more important…

How to Avoid Common Mistakes as a Junior UX Writer — In the past two and a half years, I have hired junior writers and mentored more than ten interns. All of them have the potential to become great UX writers. I love their spirit and curiosity. But, I found common weaknesses among them that might hamper their career. I have…

Some things just shouldn’t be said. Knowing what not to write is just as important as what to write. Here’s my list of words and phrases that never make it onto the UI. Filler Words UX Writing is all about being concise. Don’t use words that are…well, wordy, and don’t say something…

A deep dive into Kinneret Yifrah’s “UX Writing & Microcopy” — During many years of maneuvering through the worlds of content design and UX writing, I realized one fundamental truth about crafting copy: The only way to transform every kind of copy from English to German and vice versa is to steer clear of ever just translating it. …

How to write your way in and out of translation issues, one language at a time — I have a confession to make. And as someone who works as a copywriter, it’s a bad one. Sometimes, I hate writing. Even when I really love it at the same time. Yes, it’s confusing. But I’m sure we’ve all hit that barrier where we get unbelievably frustrated with something…

Mengulas kolaborasi UX Researcher dan UX Writer dalam copy research — Inilah hasil ngobrol2 gw dengan leonella massardi terkait copy research tahun lalu. Silakan disimak, ya! Andrew (A) : Oni, gak berasa ya udah tahun 2021. Lu inget gak tahun 2020 yang lalu, kita bikin copy research, ahahaha masih seru aja kalo inget saat2 itu (#azekkk) Oni (O): Ah enggak ah…

Some years ago, when I was first assigned to write copy lines for internal tools, I burst into laughter. I was like, “Are you sure? What sort of improvement is to be made in this area?” My product manager at that time, who happened to be in the room as…

As a UX writer, one of the ultimate goals to achieve is maintaining consistency. It should be an all-time top priority. No. Matter. What. Maintaining consistency is actually pretty simple, though. You only need to apply the same format. And terminology. And spelling. And punctuation. And the point of view. …

Entering my second semester as a UX Writer at Blibli, I’ve discovered that almost all of the UX writing theories that I first learned from bootcamps, intense classes, and online webinars during my transition period are very contextual and cannot be considered as absolutes. …

Hey there, fellow warriors on the job-hunting battlefield! If you landed on this page, you’re probably knee-deep in the trenches of a UX Writing and Content Design job search, just like me. …

The more I read about interfaces and copy, the more I see people claiming that interfaces must be user-oriented, and it’s time we changed our approach to designing digital products. …